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Saturday, March 29, 2008

Labelling claims

By now many of us are aware of the benefits of a balanced diet and recent claims that go along with support of this. But what of the now numerous claims being made by manufacturers of partially or fully processed foods. Can their claims as stated on the labels be given equal validity? It's a grey area since it boils down to the `care wording' as to how the message is laid out in the first instance, and to which degree does it constitute a medicinal claim. The article `Health claims: food or medicine?' by Choice puts this issue under the microscope to find out how much of what is being claimed by the food consortium's as to it actually being relevant.

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